Tuesday, March 18, 2008

Market research is 100 percent clear: Customers do not care about fancy Website effects unrelated to their car-buying decision. You win customers with pricing, inventory, honesty, and service. You can win them with a Website that is easy to use and answers all their questions. Flashing lights, animation, and all the other “bells and whistles” you often see on dealership Websites, at best, do nothing and at worst they distract your potential customers and make your Website take too long to load—so put your efforts where they will bring you real profits. Dealermark 02/08/08

Factory51 has built the CarLotLauncher around the ideal that not everyone has the latest computer or high-speed internet.
The CarLotLauncher takes advantage of what we call Zero-Click. Inventory displayed when a visitor arrives. Just as you would find in online shopping. Quick, easy and straight forward navigation.
See all out our "bells and whistles" at Factory51 Design and our demo at CarLotLauncher.com

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Wednesday, March 12, 2008

Auto Dealer Websites for $990 flat fee

Making the leap to the web shouldn't be difficult or expensive. Searching the web for a auto dealer website can leave you gasping for air. With some monthly fees over $600 it's a steep price, especially for a smaller used auto dealer. Of course the larger price tag is usually reserved for new car dealer and their corporate ad fund, it still leaves the used car dealer with few affordable options. Factory51 Design has taken a bold step and eliminated a monthly fee and gone with a flat rate plan of $990. To allow dealers further control (and savings), Factory51 has clients sign-up directly with their hosting provider to let them choose web hosting plans - as low as $5.95 per month with a free domain name.
Factory51 Design's CarLotLauncher provides a simple templated design that features a Zero Click approach that presents the dealer inventory once visitors arrive. Vehicle feature pages allow up to 6 photos per vehicle and the ability to embed YouTube video. Additional feature include a page builder for one of the largest FREE resources on the internet - Craigslist. With a few simple clicks and a copy/paste you have a formated description that promotes users to visit the dealer website and view their complete inventory. To add further exposure you can even export vehicle data and upload the file to Google Base.
For further information about the CarLotLauncher visit the Factory51 Design website or view their CarLotLauncher demo.