Tuesday, September 25, 2007

Manage your used car leads QUICKLY.

Response time is critical to your website leads. Respond quickly to your online leads.

Your best practice should be email AND call.
Your email should get a phone call. Your phone call should set an appointment.

Online reports claim that approx. 56% of online leads result in a sale. Don't let your used car leads go unanswered!

Act quickly and provide detailed answers to any questions.
Email a personalized response.
Take the time for a personal response. Provide 2-3 alternate vehicles (paste the direct links to the vehicle on your website). Don't neglect your signature in your email. Set a signature through your email application. Provide your name, e-mail address and phone number along with the web site address and physical address of your business.
Immediately follow-up by phone.
Don't assume your email get through. Some users set their email application to exclude all emails from anyone NOT in their online address book or have high junk mail settings.

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Quick tips for Used Car Websites.